| Strategic cooperation
in the 21st century is bringing about rapid changes
in the midst of globalization, therefore, demanding
a more competitive edge for advancing corporations.
Then what must Korean companies first and foremost
do for globalization?
Like the popular catch phrase ¡°what is most Korean
is global,¡± anything that is recognized as universal
needs to have the power to go beyond cultural
boundaries.
Doesn¡¯t having a competitive edge mean to have
thorough understanding of the language, behavior
and thoughts of your competitors? The power to
select and develop a product internationally comes
from having a precise understanding of other cultures.
We believe that a comprehensive understanding
of different cultures serves as a powerful foundation
to differentiate what can be marketed and developed
globally.
Korean companies are currently exerting every
effort to be among the top international corporations.
However, they face difficulties for there are
no existing international network infrastructure
managements that can take on this pivotal role.
Various attempts to foster domestic global professionals
such as adapting English as an official second
language is just not enough to supply the demand.
The company that can resolve this will be at the
forefront of globalization.
IBCA strives to contribute to the growth and
development for Korean businesses through fostering
and strengthening the value of the company and
its human resources.
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